Web Analytics:

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Web analytics is a crucial component of digital marketing and online business strategy, involving the collection and analysis of data to understand website performance and user behavior. By leveraging tools and metrics, businesses gain insights into website traffic, user demographics, and the effectiveness of marketing campaigns. This data-driven approach allows for informed decision-making, optimization of online experiences, and the identification of opportunities for growth. In an era where online presence is paramount, web analytics serves as a valuable compass, guiding organizations to refine their digital strategies and stay competitive in the dynamic online landscape.

https://hackmd.io/@marydiazs/Mobile-Optimization

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